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The prime focus of a dissertation on marketing is on educational theories to form a learning experience and facilitate skills that can be implemented in real-world scenarios. The dissertation you create should provide something to the current literature in your field. You need to set concise and realistic research goals and objectives. Are you finding it too hard to choose appropriate dissertation topics? Here are some of the best ones that you can explore. You can also take expert help for finding various marketing dissertation topics that will help you achieve the best score.
Easily Find the Right Topic for Your Dissertation
Do not waste any more time and start exploring the topics you can use to create an amazing dissertation.
#1. Role of the consumer in relationship marketing in customer retention
You can study in detail the roles of customers in relationship marketing in the retention of consumers by undertaking a case study. You can study the case of Tesco that had a robust relationship with their customers.
#2. The factor of customer relationship in the progress of UK’s banking industry
The banking industry has been growing, and customer relationship has turned into a key factor. Presently, this industry is concentrating a lot on customer relations. You can undertake a thorough study of this issue and use it as a basis for your marketing dissertation.
#3. Assessment of the strategy of cell phone advertisement
Cell phone advertising can be regarded as representing exercises that communicate notices to mobile phones using a remote system. Cell phone advertising is being guaranteed to turn into an advertising medium that conveys novel methods for interacting with clients other than the normal channels. This strategy has been explored by various scholars. You have a wide body of literature to conduct your research from and gain new ideas.
#4. Social networks versus the word of mouth
Word of mouth has traditionally formed an integral part in forming the practices and behaviors of customers. Hence, buyers gain data about various items and brands from people who have used the items or services of a particular brand before. It has been shown that word-of-mouth strategy is more effective than any other medium. You can take it as a basis for your dissertation and convey your opinion about it.
#5. Social media’s effect on customer relationship management
Today, the internet and its diverse applications have provided a breakthrough all over the world. Tools like Twitter, YouTube, Facebook, and the like have transformed the entire marketing concept. Most companies use social media to increase the reach of their services. You can study its impact on your marketing. It is a very interesting topic and is highly relevant in today’s scenario. You will find a range of works that will facilitate your dissertation writing process.
Hopefully, you will get inspired by these topics to come up with your own unique marketing dissertation. However, if you still fail to do the same, then reach to the experts of the Assignment Desk. The professionals will not only provide a catchy title but will also draft the academic paper from scratch.